Establish Strategic Marketing Campaigns
Establish strategic marketing campaigns for event follow up to further develop relationships with prospects/existing clients and help expedite the sales cycle.
Customer InteractionRenewal Management
2 Comments
Egbert Veldhuis
Egbert Veldhuis
Accelerates Growth | Builds Teams | Improves Customer Experience at Juniper Networks
Amsterdam, North Holland, Netherlands
I help organisations to find new customers, build teams, enable channel partners and improve customer experience to accelerate growth. Strong in B2B, Cloud and Technology Marketing. Sales-driven and successful through cooperation, digitization and automation. Hands-on, accountable, active listener, quick learner, flexible and social perceptive. Specialties: Marketing Strategy, Lead Generation, Demand Generation, Marketing Automation, Events, Demo’s, Webinars, Sales Enablement.
Mentor page
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Match
Sr Field Marketing Manager
Work with Marketing and Virtual Sales to deliver a great experience for customers, partners and prospects. Increase conversion rate MQL-﹥SQL-﹥SQO﹥SA. Improve lead Value, Volume & Velocity, drive real value, better business outcomes and accelerate growth.
roles
Sr Field Marketing Manager
Amsterdam, North Holland, Netherlands
Work with Marketing and Virtual Sales to deliver a great experience for customers, partners and prospects. Increase conversion rate MQL-﹥SQL-﹥SQO﹥SA. Improve lead Value, Volume & Velocity, drive real value, better business outcomes and accelerate growth.
Marketing Operations Manager
Amsterdam, North Holland, Netherlands
Work with Marketing and Virtual Sales to deliver a great experience for customers, partners and prospects. Increase conversion rate MQL-﹥SQL-﹥SQO. Improve Lead Value & Velocity, drive real value, better business outcomes and accelerate growth.
Cloudian
Marketing Manager EMEA
Amsterdam, North Holland, Netherlands
Launch this start up in EMEA, develop and execute event, online and content plan. Hire, train and develop SDR Team and open first EMEA office in Amsterdam
Verizon
Marketing Manager
Amsterdam, North Holland, Netherlands
Diverse roles as EMEA Marketing Manager for brands like Dedigate, Terremark and finally Verizon Business
Cantab Marketing Services
Diverse roles
Amsterdam-Zuidoost, North Holland, Netherlands
Develop and execute direct-mail, research, telemarketing and online campaigns for companies like IBM, HPE, Oracle, SAP and Extreme Networks
Activity
Manage Marketing Strategy
Act as a liaison to ensure that channel programs, organizational marketing, field marketing, and sales activities are in alignment with each other and with organizational marketing goals.
Strategic MarketingOrganizational DevelopmentMarketing Strategy & PositioningManaging Sales PromotionsInbound Marketing
2 Comments
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Implement Effective Marketing Strategy
George Phan + 4 more
Drive the usage of video to get more attention, replies and meetings! After some testing myself, launched an incentive for EMEA Virtual Sales to drive more effective communication, leveraging the 55% impact on your message you miss out on voice/e-mail only. . Goal is to drive behavior of using video in outbound/lead-follow up and help build confidence to come on camera when having customer meetings.
https://share.vidyard.com/watch/1N31aJg9tkJopvWUvT4mRG?
Call Center OperationsPromotional MarketingDigital CampaignsTelemarketingSales Proposals & Presentations
1 Comment
Sr Field Marketing Manager
at Juniper Networks in Amsterdam, North Holland, Netherlands
July 2023 - present
Analyze Sales and Marketing Success
Kerry Trevino + 4 more
Work closely with other teams, such as sales, ADRs, product and marketing analytics, to understand and define what drives marketing success. By optimizing quality (contact data, lead scoring), speed (SLA/time to follow up) and follow though. Resulted in doubling conversion rates: MQL-SQL (5 -﹥ 10%) and SQL-SQO (37% -﹥ 74%)
Sales EnablementCRM MarketBusiness AnalyticsQuality ManagementConversion Rate Optimization
3 Comments
1
1
Implement Marketing Improvements
Kerry Trevino + 4 more
Leverage internal marketing research to generate ideas for conversion rate improvements
Conversion Rate OptimizationContinuous Improvement Management
1 Comment
1
Build Effective Marketing Frameworks
Collaborate with coworkers and relevant third parties to build a framework for cooperation
Process Implementation
1 Comment
2
Establish Strategic Marketing Campaigns
Kerry Trevino + 3 more
Establish strategic marketing incentive campaigns that improve relationships with prospects/existing clients and accelerates the sales cycle.
Strategic Sales PlanningManaging Sales PromotionsOutbound MarketingIncentive ProgramsTechnology Industry
1 Comment
Execute New Marketing Strategies
Kerry Trevino + 6 more
Develop and execute new marketing strategies and tactics; use analysis and impact metrics to assess effectiveness of new marketing strategies. Plan to outperform targets
Marketing Strategy & PositioningSales StrategyEmployee Development StrategyBusiness Analytics
1 Comment
3
Develop Business Metrics and Analysis Tools
Develop logistic metrics, internal analysis tools, or key performance indicators for business units. Enable visibility for sales leaders to manage and review new opportunities driven by marketing to optimize conversion rates and customer exprience
Business AnalyticsKey Performance Indicators
1 Comment
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